Shopify is a widely known e-commerce platform in North America. Unfortunately, they are almost unknown in Europe. R/GA developed a campaign for the German and French market, inspiring to-be entrepreneurs to take the leap and make reality out of their dreams.
I was part of developing the creative idea and working together with a team of designers, copywriters and motion graphics artist to develop assets that covered print, out of home and digital for the French and German markets.
Concept, Lead Art Director